Langrand

Weekly Update Mon May 25 – Fri May 29, 2026 Comparison: May 18–24, 2026

Items Needing Client Action

HubSpot Forms — Publish Without Privacy Notice in the Interim
We know a privacy notice page will be needed before the forms go live publicly, and we understand Matt (General Counsel) will be the right person to draft it — we'll leave that with Kendall to coordinate with him when he and Shannon return. In the meantime, would it work to publish the forms without the privacy notice language so we don't lose momentum? We can add it as soon as it's ready.
Info Needed
Newfangled In Progress
LG-008 — Revised Article Image Design ↗
Due Jun 3
LG-011 — Ad Previews Being Finalized; Will Send to Client for Approval
Due Jun 2
LG-011 — Zapier Integration, Shape Setup & Tracking
Due Jun 8
LG-008 — Revised Image Design Sent to Client
Due Jun 3
LG-010: Brand Readiness Assessment — Interview Scheduled
Due Jun 2
LG-013: Nuts & Bolts Article — Interview & Initial Development
Due Jun 3–5
LG-014: June Newsletter — Content Strategy & Initial Development
Due Jun 5
LG-015: AEP — Strategy Finalization
Due Jun 9
Email List — Apollo List Build
Due Jun 12
Recently Completed
LG-001 through LG-007 — Campaign pipeline formally closed out in Asana
Completed May 29
LG-011 — Target Audience Approved by Client (190K senior healthcare marketing leaders at $3B+ orgs)
Completed May 27
LG-009 — "From Promise to Proof" article published to thinklangrand.com
Completed May 29
LG-011 — Ad asset design finalized; design review completed
Completed May 27
Shannon Langrand LinkedIn Profile Update Guide delivered internally
Completed May 28
Personal Branding — Current phase complete; next planning cycle set for Jun 25
Completed May 28
Site Testing — Form submission & activity tracking verified on live site
Completed May 29–Jun 1

Campaign Calendar

Rolling three months: June — July — August 2026. Client action items highlighted in amber.

Articles
Paid Media
Newsletter
Interactive / AEP
Client Actions
June 2026
SuMoTuWeThFrSa
1
2
3
Img Sent
4
5
6
7
8
9
LG-011 Live
Ad Approval
10
11
12
13
14
15
16
Design Appr
17
LG-008 Pub
News Send
18
19
20
21
22
23
LG-010 Pub
24
LG-012 Live
25
26
27
28
29
30
LG-015 Live
July 2026
SuMoTuWeThFrSa
1
LG-013 Pub
2
3
4
5
6
7
LG-012 Appr
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
August 2026
SuMoTuWeThFrSa
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
Jun 3
LG-008: Revised Image Design Sent to Client
Article
Jun 4
LG-011: Client Ad Approval
Client
Jun 9
LG-011: LinkedIn Traffic Campaign Activated
Paid Media
Jun 9
LG-008: Client Design Approval Window
Client
Jun 17
LG-008: "What It Actually Takes to Close the Gap" Published
Article
Jun 17
LG-014: June Newsletter Send
Newsletter
Jun 23
LG-010: Brand Readiness Assessment Published
Interactive
Jun 24
LG-012: LinkedIn Lead Gen Campaign Activated
Paid Media
Jun 30
LG-015: AEP Launch
AEP
Jul 3
LG-012: Client Ad Approval
Client
Campaign Progress
LG-008: Close the Gap Article
7/10 · 70%
LG-009: From Promise to Proof
10/10 · 100%
LG-010: Brand Readiness Assessment
3/10 · 30%
LG-011: LinkedIn Traffic Campaign
9/12 · 75%
LG-012: LinkedIn Lead Gen Campaign
2/13 · 15%
LG-013: Nuts & Bolts Article
2/10 · 20%
LG-014: June Newsletter
2/12 · 15%
LG-015: AEP
1/12 · 10%

Campaign 2 Flow

How content, paid promotion, and nurture work together. Hover any block for details.

Live
In Progress
Pending Approval
Upcoming
Content
LG-009 · Article 1 · Live
From Promise to Proof: Why Healthcare Brands Are Losing Credibility
Published May 29, 2026
LG-008 · Article 2 · In Progress
What It Actually Takes to Close the Gap
Image revision in progress · Pub Jun 16
LG-013 · Article 3 · Upcoming
The Nuts & Bolts of Closing the Brand-Experience Gap
Interview underway · Pub Jun 17
LG-010 · Interactive Asset · In Progress
Brand Readiness Assessment
Interview underway · Pub Jun 23
Personal Brand · Active
Shannon Langrand LinkedIn
3–4 posts/week · Profile refresh underway
Paid Promotion
LG-011 · LinkedIn Traffic · Pending Approval
LinkedIn Traffic Campaign
Promotes LG-009 · Target Launch Jun 9
LG-012 · LinkedIn Lead Gen · Upcoming
LinkedIn Lead Gen Campaign
Promotes LG-010 · Target Launch Jun 24
Lead Nurture
LG-014 · Newsletter · Upcoming
June Newsletter
Features Campaign 2 content · Target Send Jun 17
LG-004 · AEP · Upcoming
Automated Email Program — Assessment Converters
Triggered on assessment completion · via LG-010 & LG-012